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EXPERIENCE
UX Writer at Google (Contract via BayOne Solutions)
9 months · April 2024 - Now
Remote
Create content and form hypotheses for global, multivariate copy tests on Google Search
Work closely with Localization teams to ensure translations from English are high quality
Manage 40+ live experiments and measure quantitative metrics across 70+ languages
Collaborate with Search product teams to design tests that support growth strategies
Publish results and insights to increase quality and consistency across Google products
Skills: Content design · A/B testing · Quantitative data analysis · Style guidelines · AI
Senior Content Designer at PayPal
7 months · July 2023 - January 2024
Austin, TX
Delivered content strategies and end-to-end copy for PayPal’s Merchant Developer Portal, successfully decreasing Integration Effort Score and boosting PayPal checkout share
Skills: Content strategy · Content design · Qualitative user research · Mentoring
Principal Content Designer at Vista
1 year, 4 months · April 2022 - July 2023
Remote
Designed content for ecommerce shopping experiences focusing on site navigation, personalized product discovery, checkout, and account creation
Supported VistaPrint’s transition from traditional online shop to service provider through voice and tone curation, live user research studies, and experience vision presentations
Led a 3-person content team in a 900+ product org, scaling content ops and influence
Skills: Content design · Content strategy · User research · Info architecture · Leadership
Senior Content Designer at PayPal
2 yr 6 mo · September 2019 - April 2022
Austin, TX
Crafted content for Touchless Payments and Cash Back Rewards on the PayPal app
Created the global vision and final content for PayPal’s cookie and privacy experiences
Provided mentoring and direction to interns and new hires
Skills: Content design · Content strategy · UX design
Self-employed Designer at Lexical
1 year · August 2018 - August 2019
Austin, TX
Freelanced for small businesses and startups as a do-it-all writer, researcher, designer, strategist, and project manager
Skills: Freelance UX design · Project management
Content Designer at Intuit
2 years, 4 months · May 2016 - August 2018
Mountain View, CA
Crafted clear, accessible content for QuickBooks Payments and the GoPayment app
Published 50+ content guidelines to evolve brand voice, tone, style
Skills: Content design · Style guidelines · Design systems
Content Design Intern at Intuit
4 months · May 2015 - August 2015
Mountain View, CA
EDUCATION
MS, Human-Computer Interaction
2014 - 2016
University of Michigan
Ann Arbor, MI
BA, English
2009 - 2011
Emory University
Atlanta, GA